RedDot Corporation

Collaboration with Firmani+Associates

Projects: Newsletters, Product Sheets, Print Ads, Digital Ads, Brochures, and Trade Show Graphics

RedDot Corporation, known for its industry-leading mobile HVAC units for commercial and military vehicles, needed a unified look across multiple marketing materials, starting with an internal newsletter. With facilities on three continents and a global supplier network, the design approach focused on conveying the company’s reliability, durability, and high performance of its products.

To achieve this, the strong red and black color palette was paired with bold typefaces and a metal texture, evoking a robust, industrial feel. Full-color vehicle photography reinforced trust and performance, resulting in a cohesive, impactful design that resonates with RedDot’s audience.